Department of Marketing
Dr. Jenny Yuan
Clinical Associate Professor of Marketing
Faculty profile
About Dr. Jenny Yuan
Jenny Yuan teaches Services Marketing and Brand Strategy. Before joining the university, she served for fifteen years as a senior marketing director for a regional hospital network, overseeing brand consolidation and patient satisfaction initiatives. Her classes emphasize patient journey mapping, service recovery training, and navigating regulatory compliance in healthcare advertising.
Dr. Jenny Yuan is a member of the Department of Marketing in the School of Business.
Areas of expertise
- Healthcare brand strategy
- Patient journey mapping
- Service quality measurement
- Health communications
Contact
- Office
- Tidewell Hall 371
- Building
- Tidewell Hall
Fall 2026 office hours
Dr. Jenny Yuan isn't teaching in Fall 2026. Email to arrange a meeting.
2026–27
Teaching
Dr. Jenny Yuan has no undergraduate teaching assignment in the 2026–27 catalog. For the department's courses, see the Department of Marketing.
Meeting with faculty
At least 3 hours per week during the semester, across at least 2 days, with at least 1 hour available virtually. Times are on each course syllabus in Canvas.